Everyone knows that the business model of the typical pro team is a disaster, damning staff to a perpetual search for flighty sponsorships when they would much rather concentrate on the racing. But what’s the alternative?
The people at Katusha-Alpecin think they have an answer. In Conquista issue 18 Scott O’Raw of The Velocast dissects a fascinating attempt to rewrite the rules in The New, New Future.
Read all about it by clicking the window below.